Your LSA Ranking Is Decided After the Phone Rings

Your LSA Ranking Is Decided After the Phone Rings

Your LSA Ranking Is Decided After the Phone RingsKeith Carpenter
Published on: 28/10/2026

Local Services Ads ranking is not just your bid. Google ranks you on response time, missed calls, reviews and profile quality. Here is what to do with every call.

Google AdsLocal Services AdsContractor Marketing
Stop Posting Stock Photos. Your Customers Can Tell.

Stop Posting Stock Photos. Your Customers Can Tell.

Stop Posting Stock Photos. Your Customers Can Tell.Keith Carpenter
Published on: 21/10/2026

Stock photos look fake and cost you calls. Learn how your crews can snap real job site photos on every job and where to post them.

WebsitesSocial MediaContractor Marketing
Google Local Services Ads Now Charge for Missed Calls: What to Do

Google Local Services Ads Now Charge for Missed Calls: What to Do

Google Local Services Ads Now Charge for Missed Calls: What to DoKeith Carpenter
Published on: 16/10/2026

Since Oct 1, 2026, Google Local Services Ads can bill you for missed calls over 20 seconds. Here is how the rule works and 5 ways to stop paying for it.

Industry NewsLocal Services AdsContractor Marketing
Why 4.6 Stars With 300 Reviews Beats 4.9 With 12

Why 4.6 Stars With 300 Reviews Beats 4.9 With 12

Why 4.6 Stars With 300 Reviews Beats 4.9 With 12Keith Carpenter
Published on: 14/10/2026

A 4.6 Google star rating with 300 reviews beats a 4.9 with 12. See the math, why homeowners trust volume, and how to grow your review count.

Google ReviewsReputation ManagementContractor Marketing